Ketone-IQ

Ketone-IQ creates a ketone-based fuel that supports athletic and cognitive performance. 

Role

Growth Advisor & Science-Backed Content Strategist.

Engagement Overview

Ketone-IQ brought me in to refine their positioning and support growth through a science-backed content system. I work with the marketing team to shape how the brand communicates. The content system positions Ketone-IQ as a performance and cognitive support fuel.

What I Led

• Content strategy and positioning
  Built a system that drives Ketone-IQ’s premium positioning for athletic and cognitive support.

• Content engine. Ran a consistent production system across articles, social, and email.

• Compliance advisory. Ensured the content system stayed aligned with current FTC guidelines.
• Pillar development
  Created long-form articles for SEO, visibility, and brand authority.

Results

The strategy work and content system improved the brand’s positioning as a premium brain and athletic fuel.

More Work
See how I help other wellness brands grow with science-backed strategy and high-performing content.

I help science-backed wellness brands turn science into growth.
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