Work
A few examples of how I help wellness brands grow through science-backed strategy and content.
Led LMNT’s content engine and shaped the science-first story that helped fuel its category growth.
Built a science-backed content system that strengthened IQBAR’s story and drove major organic growth.
Leading growth advisory and a pillar-driven content engine to clarify Munk Pack’s story and build authority.
Running Equip’s content engine and advising the founder to sharpen positioning and drive long-term growth.
If you’re growing a wellness brand and want help with strategy or content, feel free to reach out. Let’s talk.
